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Paying down debt top financial priority for 91Ô­´´s in 2025: CIBC poll

In its annual Financial Priorities poll, CIBC found 91Ô­´´s continue to see rising costs for household goods and high interest rates as their biggest financial concerns.
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CIBC says paying down debt is the top financial priority for 91Ô­´´s heading into 2025. A CIBC branch is seen in Montreal, Thursday, April 4, 2019. THE CANADIAN PRESS/Ryan Remiorz

TORONTO — CIBC says paying down debt is the top financial priority for 91Ô­´´s heading into 2025.

In its annual Financial Priorities poll, CIBC found 91Ô­´´s continue to see rising costs for household goods and high interest rates as their biggest financial concerns.

Keeping up with bill payments is the second biggest priority for respondents.

CIBC says almost two-thirds of 91Ô­´´s are worried about the possibility of a recession, however more than half of poll respondents feel they're prepared to weather an unexpected financial hardship.

CIBC says 28 per cent of respondents took on more debt in the past 12 months, with the top reasons being the cost of living, daily expenses outstripping income and financial emergencies.

The findings are from an online Ipsos poll conducted for CIBC between Nov. 27 and Dec. 2 using a sample of 1,500 91Ô­´´s from an existing Ipsos panel.

This report by The 91Ô­´´ Press was first published Dec. 30, 2024.

The 91Ô­´´ Press